Artek 2nd Cycle

Embracing sustainability: Artek 2nd Cycle

Artek 2nd Cycle

Contributions

Logo Design

Industry

Architecture & Design

Artek 2nd Cycle is a unique initiative that breathes new life into beloved pieces of Finnish furniture and lighting. It focuses on sustainability by seeking out unwanted items from schools, flea markets, and estate sales and reselling them to a new generation of design enthusiasts.

The circular logo of Artek 2nd Cycle symbolizes this commitment to renewal and the continuous appreciation of classic designs. By embracing the idea of a circular journey, Artek emphasizes that every piece, whether new or vintage, plays a part in a larger narrative of lasting value and innovation, inviting customers to rediscover and cherish these timeless treasures.

”At Artek, the journey of furniture doesn't end at sale; it begins anew—embracing a second life through the '2nd Cycle' program, where cherished designs find new homes and stories waiting to be told.”

Monocle